SprosRadar
Buscar licitaciones
SprosRadar
Buscar licitaciones
Find a Tender · 105142-2026

BTA2219 Mobility Data

Este anuncio ya no admite ofertas. El original sigue disponible como referencia.

Estado
Adjudicada
Importe estimado
Importe no publicado
Plazo de presentación
Plazo no publicado
Publicado
5 nov 2026
Comprador
British Tourist Authority t/a VisitBritain/VisitEngland
País
Reino Unido
Fuente
Find a Tender
Abrir anuncio oficial

Comprobado:

Prevalece el anuncio oficial. Su estado y condiciones pueden cambiar después de la recopilación.

Descripción

These services are required to add anonymised data from mobile phones to VisitBritain's data suite. This timely and granular data will be a vital input to the Media Mix Model; an econometric analysis technique used to quantify the impact of Visit Britain’s marketing activity in driving tourism to the UK and identifying how this impact differs by region.
A variety of methods allow mobility data providers to track the presence and movements of tourists via their mobile phones including via SDKs (software development kits) which are embedded in mobile apps, or via GPS and passive WiFi. Mobility data may be purchased from specialised agencies or from mobile network providers, both of whom are in scope for this tender.

Lotes

  1. 1

Contactos profesionales públicos

procurement@visitbritain.org

visitbritain.force.com

Comprobado:

Anuncios relacionados